Engagement Metrics
User engagement metrics and viral growth loop of the LabCash Lottery Platform
Key Engagement Metrics
Average Session Time
5–6 minutes
Strong user engagement per session
Shares Per Draw
500–2,000
High social sharing driving organic acquisition
ROI on Ad Spend
10x by Month 5
Exceptional marketing efficiency
Profitability Threshold
1,000 MAUs
Low user threshold for profitable operations
Viral Growth Loop
Referrals & Prize Sharing
Self-sustaining growth engine
Engagement Metrics Comparison
| Metric | LabCash | Industry Average | Advantage |
|---|---|---|---|
| Session Time | 5-6 minutes | 2-3 minutes | 2x longer |
| Social Sharing Rate | 25-30% | 5-10% | 3-6x higher |
| Ad Spend ROI | 10x | 2-3x | 3-5x better |
| Profitability Threshold | 1,000 users | 10,000+ users | 10x lower |
LabCash's Viral Growth Loop
Key Engagement Advantages
High Engagement
5-6 minute average session time keeps users invested
Viral Sharing
500-2,000 shares per draw creates organic growth
Marketing Efficiency
10x ROI on ad spend by Month 5
Low Profitability Threshold
Profitable at just 1,000 Monthly Active Users